October 06, 2020
Alloy Silverstein has been named a top 5 accounting firm thriving during the COVID-19 pandemic by botkeeper.com. The article recognizes 5 accounting firms that have not just survived but helped clients with advanced advisory and accounting services throughout the COVID crisis. In the article, Associate Partner, Ren Cicalese III, CPA, MST, discusses sticking to your firm’s values to get through times of crisis and making tough decisions.
During a time when many businesses are only focused on staying open, some have been able to go a step farther and shift their focus to growth. The team at Alloy Silverstein knows that’s not just coincidence, but it’s the result of hard work and access to crucial resources.
Alloy Silverstein focuses on helping their clients grow, no matter what external forces might be at play. The New-Jersey firm relies on an effective digital strategy to help keep their clients and community updated. They’re active on all social media platforms, spreading important information related to changing tax laws, COVID resources, and critical details for businesses trying to take advantage of every opportunity that comes their way.
In addition to a COVID Resource Center, Alloy Silverstein has curated an entire menu of articles, guides, and a Tax Reform Resource Center intended to help clients deal with changes to tax laws.
These kinds of resources and modern strategies for reaching their audiences have trickled down from firm leadership. In fact, we were able to chat with Associate Partner Ren Cicalese III about how firm leaders can feel confident during the decision-making process, and here’s how he responded:
“It’s difficult to feel confident with the decisions you’re making as a leader. It’s more important that you are comfortable with the decisions you’re making, rather than looking at it from a right or wrong approach,” Ren said, reinforcing the opportunity for continued improvement and growth with every decision.
“It’s best to stick to your values and make decisions based on what you believe will be the best path forward for your organization,” Ren said.
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https://www.botkeeper.com/blog/5-accounting-firms-thriving-during-covid